Ithacating in Cornell Heights

Seven years. The amount of time it takes to master something. Today, Ithacating celebrates its 7th birthday. It was started in a dimly-lit bedroom on a cool, rainy evening on June 18th, 2008. I’ve made the comment before that I’ve never written the birthday entry in the same place – until this year. Most of it was written the evening of the 16th at home, with a quick check of the numbers at lunch before scheduling its publication.

So, as always, the yearly stats. Here’s the summary for the year-to-date:

In previous years, the blog averaged 82, 166, 199, 216, 182 and 155 hits daily. The numbers look a little more dismal than they are; the blog had a large downturn in traffic starting around February 2013, and only started to experience an uptick again in February 2014. The upswing has continued for a lot of the past year, with some months setting all-time records in late 2014 and 2015. This year, as of 11:52 AM EDT, 445,292 hits have been received, about 219 hits per day. In other words, the most traffic I’ve ever received has been in the past 12 months.

I owe a lot of that to the Ithaca Voice.

The biggest change over the past year has probably been the Voice and its relationship with the blog. The Ithaca Voice launched only three days before the 6th birthday post, so its impact was yet to be meaningfully quantified. Looking at the numbers, the Voice has referred 1,108 viewers (vice-versa, Ithacating has referred about 116 viewers to the Ithaca Voice). Some pieces on the blog are “syndicated” in the Voice, and once in a while vice-versa; but there are articles and posts that are exclusive to each, so one has to be reading both to see everything.

Partially for my own time management, I set a formal publishing schedule for the blog – a news roundup on Friday nights, and a “topic of the week” on Monday nights. This gets suspended for photo update weeks, because those are much quicker to write.

I still get occasional visitors from Ithaca Builds (281), which I miss, although I’m happy for Jason and his pursuit of an MRE at Cornell. And although I tend to share historical photos more than blog posts on Twitter, that’s contributed about 1,449 visits over the past year, making it the second largest source of visitors after search engines.

It’s still remarkable to think about the changes that have happened to this blog over the past seven years. This was originally a Cornell blog for the most part. Cornell news, Cornell facilities and Cornell history. However, I started to exhaust myself of ideas, and the Ithaca development entries, which weren’t a big focus in the first couple years, began to take up a larger proportion of the subject matter.

I cringe when I look at some of the oldest entries. The quality of writing and the over-opinioned screeds are atrocious.

Slowly working my way into different subject matter changed viewing patterns; the huge summer dip hollowed, but I stopped getting such a large spike in January when the Greek system’s rushees came back to Cornell. But I’m still very self-conscious of what I write – facts are double-checked and opinions have been muted, especially write-ups in the Voice. I jokingly refer to pieces as “blog-appropriate” and “Voice-appropriate” depending on how colloquial my writing is and how much of my opinion shows.

I spent five years writing semi-anonymously, and only this past year have I really engaged with many of the people I write about – architects, developers, politicians and officials.  There are definitely times when I feel out of my league, and to find out these people read the blog is both motivating and anxiety-inducing. I don’t consider myself especially knowledgeable about Ithaca building projects and urban planning, but I like to think that I’m good at finding information and writing about it.

My favorite entries over the past year are the ones where I can combine history and development – the 10-story building once proposed for Stewart Avenue, the Collegetown history series I did last year, and that time Cayuga Heights stopped Cornell from building dorms. There were still a few Cornell-centric pieces – a biography of Cornell’s incoming madam president, a history of Cornell’s ladder-climbing provosts, Cornell’s logo failure, and dogs at Cornell. There were also some new fast facts entries, including a couple for Ithaca College.

Looking at construction projects over the past year, a few projects were completed, or are about to be completed. The Lofts @ Six Mile Creek has gone from a foundation to near completion, Planned Parenthood wrapped up its new building, Ecovillage is ready to open their new apartment building and Stone Quarry is nearly finished. A few smaller projects, like 140 College Avenue in Collegetown, are also nearing the finish line.

A few projects were approved. Some have started, or are about to start construction – 114 Catherine, 327 Eddy, 307 College and 205 Dryden in inner Collegetown. Elsewhere, there was 707 East Seneca, the downtown Marriott and Canopy Hotels, and the Carey Building. Still others are awaiting financing, like 323 Taughannock and the Hotel Ithaca.

A few more projects were proposed – more Collegetown housing (some more likely than others), the Tompkins Financial Corporation HQ, 210 Hancock, 215-221 W. Spencer, and a Texas Roadhouse. Oh, and let’s not forget State Street Triangle, which will probably be a lightning rod of attention as it goes through the review process.

Lastly, a few projects also met their demise. 7 Ridgewood, a hotel for 339 Elmira Road, and the Cayuga Trails and Troy Road housing developments in Ithaca town. The town also recoiled from the Maguire HQ Plans, for now at least.

Over at Cornell, the Hotel School finished their new entrance and addition, the Gannett expansion started construction, Klarman Hall continued to plod towards completion, and the “Sesquicentennial Grove” was planted. Cornell announced plans to renovate Upson Hall and Rand Hall.

It’s been a busy year, and even CNN noticed. But it gives me plenty to write about in the news round-ups. I won’t issue a Friday night post if there are less than four news items, and that’s only happened a few times in the past year.

So, here I am. It’s been seven years, but I wouldn’t call myself a master of anything (except puffy cloud studies). In late April, I received a job offer in Sacramento. I was sudden, and only a couple close friends and family knew about it. Two years ago, I’d have taken it without question. A year ago, probably yes. But (after a stressful weekend of debate) I turned it down because it no longer felt like the right move at the right time, which has led to some soul-searching about what I want and don’t want. It’s not easy to articulate. I dunno where things will go moving forward. In life or in blog. But I’ll keep writing as long as I enjoy it.

Birthday number six. As blogs go, Ithacating is an old-timer. Many blogs stop within weeks, months, sometimes they limp into a year or two. Going into its seventh year of writing is something of an accomplishment. As with each birthday, here’s the statistical summary:

In previous years, the blog averaged 82, 166, 199, 216 and 182 hits daily. At this time last year, I was actually pretty concerned about the drop in traffic, thinking that the blog’s best days were behind it, and it would just be a slow decline until I finally gave up the ghost.

Before taking that drastic step, I figured I’d change up tactics first. For one, the twitter account was started on February 2nd; I try to keep many of the twitter posts unique, so that followers aren’t just getting rehash of the blog. About 500 hits have been from twitter (the vast majority from the Ithacating account), which accounts for about 2% of the blog visits over that Feb-Jun period – not enormous, but notable. After search engines and facebook, it’s the third largest source of visitors. I also started to leave links to other entries in posts, a practice I had shunned for years as a form of shameless self-promotion. I came to realize that, for easy info access, convenience outweighed modesty. However, I firmly maintain no one will ever see links to this blog on my personal Facebook or LinkedIn accounts.

Second, I decided to borrow methods from Ithaca Builds; in some ways, Jason was the kick in the rear this blog needed to get back on its game. A daily check of city document uploads allow this blog to be among the first, if not the first, to report on new proposals and developments, and when I get around to a photo tour every few months, I break them up into individual projects – much less photo lag, and a steadier flow of entries. The old maps I did for a couple older entries were also “retired”, seeing as the HTML version on IB is much more useful. Jason has his strengths, and I have mine; I like to think we’ve both found respectively niches that complement the other writer’s work.

Another small detail is seen here – many blog posts are now written in advance and scheduled. I wrote this two days ago, leaving out the actual numbers until today.

Over the years, the content of this blog has also evolved quite a bit. At the start, it was largely Cornell, Cornell facilities and Cornell history. However, I eventually started to work my way through most of those topics, and ideas became fewer and further between. The Ithaca development entries, which were a small portion in the beginning, began to take up a larger proportion of the topic matter. I don’t regret this move, but it definitely changed up traffic patterns and what visitors come to this blog for. If anything, it makes me feel a little self-conscious when I get emails or comments give me far more credit than I feel is due. If I became an expert on Ithaca development and urban planning, it wasn’t my intention. I just prefer to not look like an idiot when I write something up.

Anyway, the numbers: as of 3 PM today (note that the blog time is GMT), there have been 56,700 hits, a daily average of 155 hits over the past year. But, looking year to year by month since the big drop after January 2013,  numbers are up 20-50%, a pattern that looks to continue this month. It took some work, but this blog is bouncing back.

Looking over the past years, there have some Cornell-related posts, a topic near and dear to my fingers, if not my heart. Buildings named for “friends” of Cornell, Cornellians in the Olympics, and the “Fast Facts” entries.

I sill do construction updates once in a while, though mostly I’ve left those to Jason’s domain. About the only ones I visit more often are the Belle Sherman Cottages and the Boiceville Cottages; I actually feel a little bad about the Boiceville updates, because I have the remarkable ability to make the place look unattractive every time I take photos, due to  it always being grey or cold when I pass through. In the past year, Seneca Way finished up, the Argos Inn opened (and I hit up its bar), Collegetown Terrace continued construction, and Breckenridge welcomed its first renters. Harold’s Square received approval, the Marriott and Hotel Ithaca dragged along (but at least one has started and one is about to start). Many projects were announced, including hotels at 339 Elmira and 371 Elmira, a new apartment building for Collegetown, 323 Taughannock, the Chain Works District, and everyone and their grandmother wants to redevelop the old library. It’s been busy, and sometimes it’s hard to keep up, which I consider a good thing. History has taught me that not everything proposed will be built, but I’m optimistic much of it will, to the benefit of the city’s bottom line.

Over at Cornell, the Gannett addition was formally announced, the Statler planned yet another makeover, Gates Hall opened and the Dairy Bar reopened. Klarman Hall is underway and a new “Sesquicentennial Grove” is planned for Libe Slope. Lastly, I had my random topics, usually on the weather, the keyword bar, or my borderline obsession with 115 the Knoll.

It’s occurred to me that I have never written a “birthday” entry in the same place. Last year, about a week after that post, I did an interview for an air quality scientist job in Albany; after having an attack of conscience and turning down a job in California in December 2012 (the pay was great, but if I was going to hate the work, it wasn’t worth the move), I had felt that I was stuck in a rut. A few days after that June 27th interview, I received a phone call at 1:55 PM on July 1st, extending to me a job offer. It was great, because I was working night shift as a ship router, and had been woken from my nap; the excitement was tempered by drowsiness. I put in my notice, moved up here in late July, and here I am. I don’t want to “settle” in one tier of one job for too long, but it’s not a bad place to be for the time being. In a way, these anniversary entries are a timestamp of my life, one of many things I’ve enjoyed in these years of writing. I hope to make more timestamps in years ahead.